Tree full of Scones
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Good lord.
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Powerpuff Eyes, triptych for Cartoon Network Gallery and exhibition at Jett Gallery in San Diego, July 11-14.
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obsessed.
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Lately we’ve been doing something very exciting. The team of Tree Full of Scones is so enthusiastic about the tools we are using everyday to go for our best and reach the goals that are important to us, that we want share this. We came up with the idea to give more people the change to get to know us and use our knowledge and passion for creating success and empowerment. Therefore we created a workshop as a part of the Amsterdam Fashion Week Downtown Programme.
Name: Brand You - Optimize your brand.
On Wednesday July 11 the Fashion Hotel Amsterdam is the ideal location for Brand You, a workshop for entrepreneurs in the fashion industry and designers who want new knowledge and tools to take their brand a step further.
Brand You
The purpose of the workshop is to take another step in developing your brand. During the workshop participants will receive practical tools so they will be able to proceed in converting their business into a brand and live up to their full potential. Topics such as values, identity and image, usable marketing tools, and setting the right and relevant goals are discussed during the workshop.
Empowerment
Brand You is a workshop for designers and fashion entrepreneurs who want to discover the potential of their product or company, and want to build or optimize their brand.
The workshop is designed by Tree Full of Scones in collaboration with Art of Coaching. In the workshop Floortje and Cesar Lopes combine the best of both worlds. The collaboration grew out of sharing the same vision: to empower entrepreneurs to change possibilities into results. Both are always striving to obtain the maximum of every brand or company potential.
Tree Full of Scones believes in the power of building a unique identity and an emerging image. They stand for optimizing the brand experience and strengthen the visibility in the market.
Art of Coaching is a partner in achieving a higher quality of life, both professionally and personally. They challenge people to get the best out of themselves and the people around them. They do this with the intent to empower them in their own further development.
Workshop Brand You - Optimize your brand
Wednesday, July 11, 19.00-22.00. Registration 18.30
Fashion Hotel, Hendrikje Stoffelsstraat 1 Amsterdam
Who we are.
Tree Full of Scones is a creative agency specialized in concepting and branding that transforms companies and products into successful brands.
What we do.
Tree Full of Scones is always striving to obtain the maximum of every brand potential. We create ideas and concepts from our experience, knowledge, and passion. Tree Full of Scones believes in partnership and co-creation and has a large network of high quality and reliable professionals.
How we work.
By offering a custom made service of consultancy and personalized business coaching, possibilities will be changed into clear opportunities. Together we achieve the desired results and create powerful brands.
Tree Full of Scones is here if you want to:
- refresh your brand and better communicate what you stand for
- get insight in your brand’s identity and potential, and just go for it
- reach new consumers and capture new markets
- deliver a highly valued customer experience and connect
Our philosophy.
We are here to create winnership. To create empowerment and change possibilities into clear opportunities. Simply to optimize your brand and connect.
We believe in the power of building a unique identity and an emerging image. We stand for optimizing the brand experience and strengthen the visibility in the market.
Tree Full of Scones.
Tree Full of Scones isn’t just a name. The tree is the ever standing, ever growing enthusiasm and search for inspiration and growth. The scones are all these brands we enjoy creating and the dreams and goals we simply love achieving.
The future sure is exciting. And mostly because I am in charge of it.
Things are not ‘happening’ to me. They are a reaction to the actions I am taking. Of course the result is always unknown. I must say that things would be much easier if I sometimes just know what the outcome will be. But hey, this is not how life works.
So what is left for me is to set my goal, and start doing all the actions that will bring me in the wanted direction. And if the result is not as I expected, it’s not a failure, it’s just a different outcome, which I can either use, or correct through my actions.
It actually makes the future more exciting. I’m setting goals, going for it, know that I am running in the right direction, and still the exact outcome is a surprise. The only difference from ‘things happening’ is that I always have a choice wether this is the result I’m satisfied with or am I going for more!
This is also the spirit of Tree Full Of Scones company. Are you going for the maximum result with your brand or are you settling for ‘just ok’?
Many times brands are focussing on the results but forget there are many steps to take before, which have a huge impact on the outcome. It starts with the values and the vision, the authentic identity that will distinguish you from others and from which you can communicate and grow. Also setting your goals and really daring to go for beyond average is crucial.
Tree Full of Scones is a (re)branding company that combines advice on building and optimizing your brand with coaching to empower you and your brand in this process. We open new ways of looking at the market, the consumers and the opportunities, to create together with you the wanted maximum results.
Our vision is to create winnership. And winnership is a spirit not a result.
Honestly? I don’t believe you if you say it doesn’t interest you at all….
Style Inspiration.
Erin Watson
Beauty Inspiration - Spring makeup.
Try yellow eye shadow or eye liner this spring season.
Gives extra sunshine to your face. You just need to smile and you are shining as bright as the sun.
VOGUE-festival, 20th and 21th April 2012, The Royal Geographical Society, 1 Kensington Gore, SW7 2AR.
List of confirmed participants (in alphabetical order):
Lisa Armstrong | Christopher Bailey | David Bailey | Laura Bailey | Edie Campbell | Lucinda Chambers | Lily Cole | Jourdan Dunn | Domenico Dolce & Stefano Gabbana| David Downton | Tom Ford | Holly Fulton | Pixie Geldof | Henry Holland |Roksanda Ilincic |Christopher Kane |Mary Katrantzou|Nicholas Kirkwood |Nigella Lawson | Russell Marsh | Natalie Massenet | Stella McCartney | Marigay McKee | Erdem Moralioglu |Mary Portas |Anne Robinson | Alexandra Shulman | Natalia Vodianova | Diane von Furstenberg | Tim Walker |Matthew Williamson | Kirsty Young |Richard Young |Rachel Zoe
For the program and the tickets go to http://www.vogue.co.uk/voguefestival/programme—-tickets.html
Please follow my tumblr and bloglovin’.
Style Inspiration.
Dip-dyed hair, floral and paisley prints, and pointed shoes. What not to love about this picture.
Yes I can get the printed garments, yes I can get the pointed shoes. But ever since I cut my hair completely short 1,5 year ago I’m still waiting for my hair to grow back as long as it was, so I can get the dip-dyed hairdo.
Well this is one of the things I actually do not have influence on. I am really convinced that mindset can change the world, but unfortunately it cannot grow my hair faster :-).
So for all other things in life: I do believe that the way I look at things and the level of willingness to go beyond my comfort zone will bring me anywhere I want to be. And that’s what I am doing right now. Creating my own brand. WOW!
Daphne van den Heuvel
One of the people I love to work with is multi-talent Daphne van den Heuvel.
Daphne van den Heuvel is a graduate of Gerrit Rietveld Academie in Amsterdam where she made a final collection called “Root Route”.
It represents a journey from child to adult in lines and layers of memories. Daphne shows her own timeline by cutting and layering baby size through adult size patterns, combined with garments, inspired by her current clothing. She uses lasercut transparent fabrics to capture the journey from past to present.
Daphne’s latest collection is an extension of this story and also focuses on memories. In this collection fabrics consist of self designed knitwear and lasercut fabrics inspired on a babydress of her own. With her collection she tries to keep the memories alive.
Besides making fashion she also enjoys making drawings. She is extremely talented in this, and I love the way she combines her to passions: Illustrating and Fashion.
In the past time I have done two exhibitions with her, one of her fashion collection and one of her illustrations, and one great fashion show.
Here I want to post her drawings since I am huge fan of those.
She’s one to keep an eye on! Maybe you should keep an eye on us both. Working together.
Proenza Schouler PS1 Wallets in Suede.
Lets make better mistakes tomorrow.
It sounds like a crazy cliche, but it is one of the most important lessons in my life.
For years I have been fighting my mistakes and only recently I figured that my mistakes are the ultimate place where I can grow.
Instead of being afraid of failure, I learned to see it as possibilities to reach my goals. Therefore I need to take action after action and correct in between when it is needed.
Many years Tree full of Scones has been in my head. And now it is the time to create and build my brand. Including the inevitable mistakes. Because mistakes are everywhere and the only thing I can do is correct them and use them. Having the courage to go beyond my fear of mistakes makes me incredibly powerful. No longer I will hold myself back in any process. The only thing I can do is to go for my dreams and correct along the way.
It is still a challenge to learn to LOVE my mistakes, but Hey, there has to be something in life that is triggering and challenging us!
Have fun and enjoy making your mistakes!
